Naked Life
Art Direction
Web Design
When Australian non-alcoholic cocktail brand Naked Life set their sights on the US market, they partnered with MONO to bring their vibrant, true-to-taste spirits stateside. We orchestrated a dynamic photoshoot that captured all five flavors in colorful, light-filled environments that matched the energy of their illustrative packaging. Building on their established brand foundation, we evolved their visual system with a refined typography approach that harmonized with their packaging design, then crafted a bespoke e-commerce website where American consumers could discover and shop.
Creative Direction: Dave Bullen
Copy Writer: Julia Couch
Photography: Ryan Dyer
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